top of page

Privacy Notice

This Privacy Notice (“Notice”) covers the personal information that Great Lakes Furniture Supply and its subsidiaries and affiliates within the Great Lakes Furniture Supply family of companies (“Affiliates”) collect through www.greatlakesfurnituresupply.com and other websites (e.g., vsamerica.com, www.sicoinc.com/en/america, academia.com, and the other website links on our site), applications, products, and services owned or controlled by Great Lakes Furniture Supply, or websites that post a link to this Notice (individually, “Website” and collectively the “Websites”). In this Notice, personal information means information that (either in isolation or in combination with other information) enables you to be directly or indirectly identified (“Personal Information”). 

This Notice is intended to inform you about how we collect, use, disclose, and store Personal Information in our role as controller of Personal Information when you:

  • Interact with or use our Website, to purchase services, contact customer support (including through chat boxes), order product samples, locate us or one of our trade partners, and request service.

  • Download our mobile and desktop applications from the Websites.

  • Participate in promotions (such as discounts or coupons for products, sweepstakes, or giveaway programs).

  • Provide your Personal Information for the purposes of purchasing products, administering product-related services (e.g., warranty, customer support, or installation services) to you, requesting marketing information, and processing payment (collectively, “Product Services”). 

Please note that this Notice does not cover the handling of Personal Information when Great Lakes Furniture Supply or our Affiliates are processing Personal Information on behalf of our customers or trade partners, e.g., Personal Information submitted by individuals for processing through a website or service offered by a trade partner, dealer, online retailer, distributor, or other entity (that may sell or otherwise have access to our products) is not covered by this Notice.  Additionally, it does not apply to Personal Information collected by any third party (other than our Affiliates who also link to this Notice), including any application, plug-in, or content (including advertising) that is accessible from the Websites or that you download or otherwise use to connect with our products and Product Services.




 

Personal Information We Collect

We may collect Personal Information that you choose to send to us or provide to us, for example, on our “Request A Quote,” “Dealer Locator,” “Where to Buy,” or similar online form, when you contact our Customer Support through our Websites (including through chat boxes), when you interact with our teams through the website.  If you contact us through the Website, we will keep a record of our correspondence.

When you use the Website:

When you visit our Website, we, partners working on our behalf, and third parties collect Internet or other electronic activity information through the use of cookies and other trackers.  Depending on your tracking preferences, this information may include, but is not limited to, your device’s Internet Protocol (“IP”) address, referring website, what pages your device visited, and the time that your device visited our Websites.  We may also rely on analytics and tools used to prevent spam and other security risks related to the use of abusive automated software. 

Information We Collect from Trusted Third Parties:

If your Personal Information has been collected as (i) you interacted with or used our Website, (ii) you engaged in Product Services with us or our trade partners, (iii) you registered or attended an event that we hosted, (iv) you participated in a contest or sweepstakes, or (v) part of the Account Services, your Personal Information, as stored in our CRM service provider, may be enriched or updated with information that we collect from third parties to ensure it is accurate, up to date, and achieves the purpose for which it was originally collected.   Please note that we may also obtain non-personal information related to your organization’s name, structure, industry, and similar attributes through the use of third parties’ data sets, for the purpose of enriching or updating your Personal Information that we already hold.

How We Share and Disclose Personal Information to Third Parties

We share and disclose information, including Personal Information, in the following limited circumstances.

Vendors, Consultants, Advertising Partners & Networks, & Service Providers

We may share your Personal Information with third-party vendors, consultants, advertising partners & networks, contractors, and service providers we employ to perform tasks on our behalf.  These companies include our payment processing providers, freight providers, trade partners, and installers, website analytics companies (e.g., Google Analytics), tools used to prevent spam and other security risks (e.g., Google reCAPTCHA), cloud services providers, companies that assist with website development, online activities, and help desk functionality, CRM service providers, email service providers, advertising partners, chat box providers who assist with customer support, and others.

Great Lakes Furniture Supply Affiliates

We may share your Personal Information within the Great Lakes Furniture Supply family of companies for purposes consistent with this Notice and based on our legitimate interests.

Protection of Great Lakes Furniture Supply and Others

We may disclose any Personal Information, based on our legitimate interests and when necessary to i) comply with a law or a court order or other regulatory or law enforcement requests, ii) enforce or apply our agreements with you and other parties, or iii) protect the rights, property, or safety of Great Lakes Furniture Supply and its Affiliates, our employees, our customers, trade partners, or others. 

How We Use Your Information

Great Lakes Furniture Supply website is hosted on Wix. Wix.com provides us with an online platform that allows us to sell our products and services to you. Your data may be stored through Wix.com’s data storage, databases, and general Wix.com applications. They store your data on secure servers behind a firewall.  

All direct payment gateways offered by Wix.com and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express, and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Cookies

Cookies are files containing a small amount of data that are commonly used as anonymous unique identifiers. They are sent to your browser from the website that you visit and are stored on your computer’s hard drive. Our website uses these “cookies” to collect information and to improve your service. 

Security

We value your trust in providing us with your personal information. We strive to use commercially acceptable means of protecting it. No method of transmission over the internet, or method of electronic storage, is 100% secure and reliable. We cannot guarantee its absolute security.

 

Privacy Policy Updates

Great Lakes Furniture Supply reserves the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on this website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.

Questions & Contact Information

If you would like to: access, correct, amend, or delete any personal information we have about you, you are invited to contact us at www.greatlakesfurnituresupply.com or send us mail to 590 E 32nd St, Holland, MI 49423

bottom of page